How to Make Money from Restaurant Delivery
Delivery has made huge strides during covid when it provided a lifeline to financial security for many operators – especially those who had previously vowed not to use delivery. In doing so, new business options (such as virtual brands) have emerged and dark kitchens have developed an ecosystem that includes standalone and piggyback models.
These developments have taken place globally and yet old problems remain, notably the perennial issue of profitability – or rather lack of it – for operators and aggregators. In my latest whitepaper I investigate ways to put that right.