A small act of faith: why booking Christmas early matters
- Peter Backman
- 14 minutes ago
- 1 min read
The summer sun may still be hanging on, but Christmas menus are already appearing, and not just because restaurants are feeling festive early. In my latest insight, I explore what those early “Book Now” signs really say about the state of the restaurant industry, consumer spending and the quiet optimism of planning something special in uncertain times.
In my insight, I look at the latest ONS credit card data. From London’s nightlife economy to national dining habits, the data reveals surprising stability and subtle shifts that every operator and diner should understand as the festive season approaches.
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