As 2023 draws to a close, I take a look back at the indication I gave of the year ahead and how realistic the picture was.
My overall view is that 2024 will be better for foodservice than 2023 but the start of the year is likely to be really challenging despite government support via reduced consumer NI payments and selected cost of living payments for about some households. The second half of the year may turn out quite well for those business that haven’t been consumed by the events of the first half.
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